What does FPR stand for?
FPR is a boutique public relations firm, founded by Fallon -- whose initials are actually FPR (Fallon Patricia Ryan).
What types of brands do you work with?
FPR consults on a roster of clients spanning worldwide (from North America to Europe to Australia). Our core clientele is emerging and established brands in the luxury accessories, fashion, bridal, wellness, and outerwear apparel space.
What type of PR do you specialize in?
Editorial and celebrity placements (aka getting your brand on celebrities and in magazines.) Take a peek at our PR tab to see our work.
What about experiential events?
Yes, we plan and execut siloed events in Chicago, Los Angeles, Miami and New York to promote your brands launches and campaigns. Take a peek at our EVENTS tab to see our work.
What other types of services do you offer?
In addition to traditional editorial and celebrity relations, FPR offers consultation on influencer programs, wholesale distribution, content creation, marketing campaign ideation, event planning, etc.
What types of media outlets do you have relationships with?
We have relationships with top celebrity stylists and fashion editors, securing placements in Vogue, People, WWD, Harper's Bazaar, Vanity Fair, ELLE, etc. Celebrity placements include Jennifer Lopez, the Kardashians, Madonna, etc.
How many people work at FPR?
Fallon and her team make up 3-4 employees, in addition to seasonal interns.
Where are your offices located?
FPR is based in Chicago (the perfect middle point to the cities we frequent most: NYC, LA, and Miami) Our fashion closet is located in LA, allowing for same day complimentary deliveries to celebrities.
How do you charge your clients?
We work on a retainer basis, with a 6 month minimum contract.